Monday, June 23, 2014

The Power of Street Style


With social media and digital cameras, street style fashion photography has seen an explosion in interest and popularity.  But the very first fashion photography was actually a version of street style.  Three brothers at a Paris racetrack started taking pictures of society women in designer clothes, and thus began what grew into a cultural phenomenon of looking at photos to see what others were wearing.
No longer confined to society women, though, the current street style scene is both more democratic and even more personal.  No two people out on the street are dressed exactly alike.  Sometimes the uniqueness is big, sometimes more subtle.  Sometimes it’s torn jeans and tattoos; sometimes it’s a pair of vintage shoes complementing a minimalist look. 
The power of street style fashion photography today lies in both the power of individual style, and the power of digitally sharing it with the world.  It’s no longer solely about fashionistas in New York, London, Milan, or Paris.  Noteworthy style of all different kinds is everywhere--you just have to look.

 (my street style blog is: fashion vérité )